Founder-operator and independent advisor working at the intersection of AI, Web3, and digital product strategy, where he helps founders and leadership teams turn emerging technology into products, business models, and execution plans that actually work.

With two decades across AI, blockchain, finance, enterprise, and consumer software, Adrian has built and scaled product companies serving millions of users. He is best known publicly for founding Spielworks and Wombat, the Berlin-based Web3 gaming ecosystem that grew to more than 3 million users, and continues to focus on the role of AI in the future of gaming — from agent-driven gameplay to generative content and new models of player engagement.

Today, Adrian consults independently for companies in Web3 and AI, advising on product direction, ecosystem design, positioning, and go-to-market, and is building a number of early-stage projects of his own at the intersection of the two fields. He is a recurring voice in the public conversation around emerging tech, with essays and analysis published in Nasdaq, VentureBeat, and CoinDesk, and a regular speaker at events including NFT.NYC (2020, 2021, 2023), ETHDenver, Zebu Live, Best of Blockchain, and others. Based in Portugal, he works globally with tech-focused teams building through the noise.